Football Kits for Album Covers

There’s nothing wrong with being a full kit w*****r.

A project combining a love for music, footy, and vintage apparel.

Started in 2020 to serve as a creative outlet from “work,” Full Kit has evolved from creating bootleg 1 of 1s on vintage blanks, to throwing events, booking shows, and designing merchandise for some of the biggest artists in the world.

Role: Founder + General Manager + Creative Director

I come up with ideas and do a little of everything to make them happen IRL. A master of none.

Selected Projects

Fred Again

Glastonbury 2023

Working closely with Fred Again’s creative and merch teams, Full Kit designed and produced bespoke Fred Again football shirts for fan merchandise.

Fred Again Football Shirt - Glastonbury 2023
Tony Friend in Fred Again football shirt at Glastonbury 2023
Fred Again Football Shirt Glastonbury Crest
Fred Again Football Shirt - Back
Fred Again Football Shirt - Front
Fred Again and Tony Friend in Fred Again Football Shirt

Calvin Harris

To celebrate Calvin Harris’ single Miracle going #1, Sony Music tapped Full Kit to create a custom jersey.

The kit was made with a rare, vintage 1995 Liverpool template, flocked HTV sponsor logo, and a chainstitch embroidered badge (by @chainsmoke.nyc).

Romy  Mid Air Football Shirt - Front

Romy

Romy Mid Air Football Shirt - Back

For the release of Romy’s Mid Air in September, she threw a party on a pitch and needed kits.

Her team at Young and XL Recordings tapped Full Kit to create these iridescent neon tops, with color-changing “Romy” hit on the front.

video courtesy XL Recordings

Halloween Collection 2023

We had too many ideas for Halloween-adjacent kits, so decided to do a full collection.

Ideated, sourced, and hand-produced all 15 looks in ~1 month, and creative directed the shoot - which was shot by Marty Tannenbaum and styled by Brooks Foust on the day.

The collection released at midnight on Halloween for $6.66 a piece.

Aphex Twin Football
Misfits Skeleton Football Pullover
Daft Punk Goalkeeper Gloves
Justice Stress Track Jacket Concept
Aphex Twin Football Team Pic
Skeleton Soccer Pants
Misfits Football Warmup Set Concept
Misfits Football Jacket Concept
Justice Stress Track Jacket Concept
Slayer Concept Football Shirt
Michael Jackson Thriller Concept

photos by Marty Tannenbaum

Previous
Previous

CV